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MAR-APR 2017

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Page 12 of 51 13 M A R C H / A P R I L 2 0 1 7 A P P O I N T M E N T S T hree marketplace sessions were scheduled for the confer- ence, giving everyone dozens of opportunities to sit down in six-minute business appoint- ments with people they might not ordinarily meet. "It's a way for us to network with other banks, meet new vendors and gain a better understanding of what's coming," said Jeanne Matthews-Fox of Geddes Federal Savings and Loan in Syracuse, New York. "It's our third con- ference. We now understand how it all works and use that to our advantage." Rosie Mosteller of the Dalton Whitfield Se- nior Center in Dalton, Georgia, wanted great ideas. "I've done this for 30 years, and we have literally been around the world. Our Rosie's Recycled Teenagers Club 50-Plus travels ev- erywhere. They act like teenagers, but they're recycled." Doreen McKinney of Mascoma Savings Bank in Lebanon, New Hampshire, wanted fresh suggestions, too. "Yes, [I want] new des- tinations for my customers and to give them something innovative and exciting that they haven't seen before, domestic or international." A chamber and a college are ramping up their travel programs. "We've only been doing travel a couple of years," said Allyson Krull of the Mason City (Iowa) Chamber of Commerce. "This atmosphere of meeting so many people in a short time is huge for me. I'm excited to see what vendors offer." Steve Balza of Martin Luther College in New Ulm, Minnesota, wanted his people on the road. "Our program is fairly new, and we need to meet potential partners. Every year, we do one alumni tour. That will grow to two. We also have two annual student tours to book." On the travel industry side, attractions and destinations of every imaginable type were displayed. Gary Biddle of Atlantic Tours in Dart- mouth, Nova Scotia, Canada, courts American visitors. "I want groups to come to my part of Canada. The U.S. dollar against the Canadian dollar is attractive. A tour that costs $1,000 Cana- dian could be $700 dollars American. Also, the Atlantic part of Canada is a safe place to travel." Two travel reps set personal goals for the conference. One was Rob Batchman of Welk Resorts in Branson, Missouri. "When I came to Select Traveler, I set a goal of 15 bookings with banks, chambers and alumni associations. I know I've made at least 15 for this year and 2018. It's all about follow-through." Heidi Ryan of the Lodge at Mount Magazine in Paris, Arkansas, was also a go-getter. "I wanted to get more tour groups into my facility, and I think I've done that with new leads and old leads. It's been a really good conference." Matthew Jaeckel of Premier World Discov- ery in Redondo, California, had a strategy. "We wanted to check in with our current clients and look for new partners. We'll learn as much as we can about the new ones, and our 20 reps around the country will follow up and, hopefully, meet them at their locations." Lindsey Beasley of the Rapid City Conven- tion and Visitors Bureau sought new and return visitors. "Perhaps it's been 15 to 20 years since they last visited. We want them back. Maybe they've seen Mount Rushmore and Crazy Horse, but haven't done Custer State Park or the annual Buffalo Roundup. There are many other attractions for them to see." A R E E N D L E S S A T M A R K E T P L A C E S E S S I O N S TRAVEL IDEAS BY DAN DICKSON

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